Email marketing for subscription apps drives 13.2% of revenue for top apps. Most earn 4.3%. Here's how to close that gap without a developer or copywriter.
A year after Apple was forced to allow external payments on iOS, three Adapty apps tested App-to-web paywalls and got three different verdicts. Here's the data.
Monthly billing with a 12-month commitment subscription — available worldwide except the US. Here's what developers need to know before iOS 26.5 ships.
Mobile app UA budget capped despite positive ROAS? Here's why the cash cycle is the real constraint — and how fast-growing apps fix the timing gap.
Performance marketing strategies for mobile apps — how UA managers increase LTV and ROI from in-app traffic with revenue-event optimization.
Most apps never seriously run paywall A/B testing. Here's what to test, in what order — and how Autopilot automates it without a growth team.
Monthly tactics, benchmarks and paywall insights — straight to your inbox
What shipped in Q1: a Developer CLI for scriptable setup, Autopilot geo-pricing across 5 markets, Apple Ads Market Intelligence, and Adapty UA attribution — less manual work across the board.
Go from prompt to App Store in minutes. Fastshot (YC F25) builds the app, Adapty handles monetization. Start shipping without writing a single line of code.
Adapty is now free for apps earning under $5,000/month. Get full access to paywalls, A/B testing, and analytics. Pay only 1% of revenue after $5K.
Here's how we built subscription infrastructure with multi-layer caching that stayed up during major 2025 outages.
Discover how Adapty built infrastructure that keeps 15,000+ apps running and earning 24/7.
Turn tomorrow's app revenue into today's growth capital with Adapty Finance. Get up to 85% of your earned App Store/Google Play revenue in 1-2 days. No debt, no equity risk.
Every insight in the report can be filtered by your category, region, and country. Find out where you're ahead, where you're behind, and what the top performers are doing differently.
