How to A/B test free trials on iOS
Build & Integrate10 min read

How to A/B test free trials on iOS

Apple’s rules make A/B testing free trials tricky. This guide breaks down three workarounds that help you compare trial lengths and boost LTV

Ben Gohlke
Ben Gohlke
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Android vs iOS app development: benefits and challenges
Build & Integrate21 min read

Android vs iOS app development: benefits and challenges

Explore the key differences between Android and iOS development in this detailed guide. Learn about platform-specific features, development tools, and which operating system is best suited for your app project.

Ilia Lotarev
Ilia Lotarev
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What is hybrid mobile app development?
Build & Integrate13 min read

What is hybrid mobile app development?

Discover what a hybrid app is, explore real-world examples, and learn about the key benefits of using hybrid apps for your business. This comprehensive guide covers everything from development to deployment.

Laiba Tariq
Laiba Tariq
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What is offerwall monetization for apps?
Build & Integrate12 min read

What is offerwall monetization for apps?

Explore the benefits of offerwall monetization for mobile apps and games in our comprehensive guide. Learn how to effectively integrate offerwalls to boost user engagement, increase your revenue, and enhance overall app performance.

Laiba Tariq
Laiba Tariq
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Flutter vs Kotlin: Which one to choose for your project?
Build & Integrate17 min read

Flutter vs Kotlin: Which one to choose for your project?

Explore the comprehensive comparison of Flutter vs Kotlin for app development. Understand the strengths, use cases, and performance of each to make an informed choice. Perfect for developers and decision-makers looking to leverage the latest technology trends.

Ilia Lotarev
Ilia Lotarev
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What is App Tracking Transparency (ATT)?
Build & Integrate11 min read

What is App Tracking Transparency (ATT)?

Explore Apple's App Tracking Transparency (ATT) framework, designed to enhance user privacy by empowering iOS users to control which apps can track their activity across other apps and websites. Learn how ATT works, its impact on digital advertising, and tips for compliance.

Ilia Lotarev
Ilia Lotarev
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The subscription growth letter

Monthly tactics, benchmarks and paywall insights — straight to your inbox

App Store Connect guidelines for app developers and marketers
Build & Integrate37 min read

App Store Connect guidelines for app developers and marketers

Unlock the potential of App Store Connect in 2026 with our comprehensive guide tailored for developers and marketers. Discover insider tips, the latest features, and strategies to optimize your app's visibility and performance. Whether you're launching a new app or aiming to boost your existing app's reach, this guide is your roadmap to success in the App Store ecosystem.

Ilia Lotarev
Ilia Lotarev
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What is deferred deep linking and how does it work?
Build & Integrate12 min read

What is deferred deep linking and how does it work?

Discover the power of deferred deep linking in our latest article. Learn how it directs users to specific content within apps, even upon first install, enhancing user experience and improving app engagement. Understand the mechanics behind this technology and its impact on marketing strategies.

Laiba Tariq
Laiba Tariq
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How to set up Universal Links on iOS for deep linking
Build & Integrate16 min read

How to set up Universal Links on iOS for deep linking

Learn how to integrate your iOS app with your website using universal links for deep linking. This step-by-step guide covers everything from enabling universal links in your app to handling deep links for a cohesive user experience.

Ilia Lotarev
Ilia Lotarev
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What is a SDK? The difference between API and SDK explained 
Build & Integrate19 min read

What is a SDK? The difference between API and SDK explained 

Explore the essentials of Software Development Kits (SDKs) and how they differ from APIs in our comprehensive guide. Understand the key components, uses, and advantages of SDKs to enhance your development projects.

Ilia Lotarev
Ilia Lotarev
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