Adapty updates5 min read
Subscription prices have increased by 40%, what’s next?
Average subscription price seems to have increased in 2022. Let’s have a look at the current state of mobile app subscriptions.
Sergey Zubkov
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Adapty updates16 min read
10 types of mobile app paywalls and conversion hacks they use
Are you a mobile app developer or owner looking to monetize your app? Check out our guide on the top 10 popular types of paywalls for mobile apps. From standard to donation paywalls, we'll cover the pros and cons of each strategy to help you choose the best fit for your app and target audience.
Disha Sharma
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Adapty updates13 min read
How to get paid subscribers for your app: conversion from freemium to premium
Upgrade your app monetization strategy with proven freemium to premium conversion techniques. This guide provides insights and tips to help you increase revenue and user engagement for subscription-based apps
Vitaly Davydov
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Adapty updates3 min read
Adapty August Update: Server notification status, A/B testing CSV, and SDK 1.18-beta
Learn what's new in Adapty in August: server notification statuses, resizable cloumns beta SDK, and more.
Kirill Potekhin
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Adapty updates1 min read
Adapty July Updates: retention and conversion charts
What's new in Adapty in July: new retention feature, conversion tracking, Sandbox documentation, and more.
Kirill Potekhin
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Adapty updates8 min read
Paywall A/B testing guide, part 4: how to run experiments in Adapty
We truly believe Adapty A/B testing for paywalls is different. Here, we will tell you why and how it helps increase your revenue by 40%.
Vitaly Davydov
ReadThe subscription growth letter
Monthly tactics, benchmarks and paywall insights — straight to your inbox
Adapty updates3 min read
Adapty June Updates: funnels, paywall visits export to Amazon S3, Adjust OAuth, and hiring!
What's new in Adapty in June: introduced new funnels tab, added paywall visits export to Amazon S3, and integrated Adjust OAuth token.
Kirill Potekhin
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Adapty updates7 min read
Paywall A/B testing for optimizing in-app revenue
Learn how to find the right A/B testing framework and what technical steps are needed to launch a test.
Sergey Zubkov
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Adapty updates9 min read
Paywall A/B testing guide, part 2: what to test on the paywall
Let's talk about the things you can test on your paywall: pricing options, intro offers, design elements, and more.
Sergey Zubkov
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Adapty updates15 min read
Mobile paywall A/B testing guide: How to approach split-testing and avoid mistakes
A/B testing can be a powerful tool for optimizing your mobile app paywall. But if you're not careful, you can make mistakes that could undermine the effectiveness of your testing. In this guide, we'll explore common paywall A/B testing mistakes and how to avoid them.
Sergey Zubkov
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Adapty updates3 min read
What’s new in SKAdNetwork 4.0
Review of all new features of SKAdNetwork 4.0 announced at WWDC 2022: crowd anonimity, 4-digit source identifier, and more.
Nikita Maidanov
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Adapty updates5 min read
What’s new with in-app purchases: WWDC 2022
Apple WWDC 2022 in-app purchases updates: App Transaction API, SwiftUI, and StoreKit messages.
Nikita Maidanov
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Benchmark your app against 16,000 others
Every insight in the report can be filtered by your category, region, and country. Find out where you're ahead, where you're behind, and what the top performers are doing differently.