
WWDC24: What’s new for app developers?
View WWDC24 highlights regarding mobile apps, in-app subscriptions, and marketing: Swift 6, Xcode 16, StoreKit, Localization, App Store Connect.

View WWDC24 highlights regarding mobile apps, in-app subscriptions, and marketing: Swift 6, Xcode 16, StoreKit, Localization, App Store Connect.

Check the most timportant in-app subscription updates from Google I/O 2024. New features in Google Play Market for developers and marketers.

We’ve analyzed the new App Store terms for the EU and found out which conditions will be the most profitable for the EU developers.


Unveil the secrets behind the success of the App Store Awards 2023 winners. Discover how these leading apps utilize paywalls to enhance user experience and drive revenue. Learn from the best in the industry and see what sets these award-winning apps apart.

Monthly tactics, benchmarks and paywall insights — straight to your inbox


What category or market should you focus on in 2026? Read our latest trends report to find out.

Take a look at the comprehensive report on the state of in-app subscriptions in 2023 in the US. Discover the latest trends, strategies, and insights.

We've gathered all the most interesting updates from WWDC 23 concerning mobile subscriptions. Check out the highlights with Adapty.

Branch & Adapty webinar: WWDC 2022, in-app purchases updates, and other mobile growth-related questions.

Every insight in the report can be filtered by your category, region, and country. Find out where you're ahead, where you're behind, and what the top performers are doing differently.