
Apple says you can’t use email lists for targeting anymore
App Store recently included sharing of email lists into its definition of tracking, thereby removing one of the last effective ways of pre-iOS 14 era.

App Store recently included sharing of email lists into its definition of tracking, thereby removing one of the last effective ways of pre-iOS 14 era.

pple Pay is subject to new Strong Customer Authentication (SCA) rules, and businesses that accept Apple Pay need to be aware of the changes. In this guide, we'll explain what SCA is and how it affects Apple Pay transactions.

We experienced a significant attack on Dec, 23rd. It shouldn't have affected you anyway, but we still made sure it won't happen again.

Apple's recent tectonic changes, halving the sales comission cut starting next year, made a lot of fuss. In this article we're diving a bit deeper.

Discover the reasons why users may abandon your mobile app and learn effective strategies to enhance user experience, boost engagement, and reduce churn. Start improving your mobile app retention today.

With the November update, we are introducing Segments, updated iOS & Android SDKs, and an increase of loading speeds.
Monthly tactics, benchmarks and paywall insights — straight to your inbox

Apple has decided that starting early 2021, app developers will no longer have access to IDFA by default.

With the October update, we are eager to announce custom JSON, new events, iOS 14 support, and more.

Learn how to optimize your SKProduct listings for iOS and provide seamless restore purchase functionality to your users. This article provides Storekit restore purchases examples to help you improve the user experience and increase revenue for your app.

Christmas is coming, so is the shopping season: honestly, there is no better timing to deploy a new subscription to your app.

Nowadays around 80% of mobile apps use subscriptions. Due to this, we have hundreds of approaches on how and when to show a subscription offer to a user.

Discover how to reduce infrastructure costs by 3x using AWS EC2 Spot Instances for building scalable APIs. Learn from our experience and optimize your budget today!

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